Email Marketing

Email Marketing is a process in which commercial message is send to a large group of people using electronic medium. Basically you can say it’s a marketing of product/services to potential or current customers using email.

Ever since the introduction of internet, Email Marketing has become a powerful tool for every business to reach their target audience. Email Marketing not only helps in targeting the new customers but it also is highly used in building relationships with current customers by updating them about the new services or any kindly of loyalty program on regular basis. Hence to conclude we can say Email marketing is a form of direct marketing which is used by every business to promote their brand and maintain relationship with their clients.