Social Media Marketing Course in Vashi
Organic and paid social across Instagram, Facebook, LinkedIn, X and Pinterest — including Meta Ads Manager on live campaigns.
The social media module splits cleanly into two halves: organic and paid, because they are genuinely different jobs.
The organic half is about consistency and content systems — content pillars, calendars, a Reels strategy you can maintain, and community management. You build and grow a real account through the module rather than studying case studies of accounts other people grew.
The paid half is Meta Ads Manager taught the same way the Google Ads module is taught: on live campaigns with real spend. Campaign structure, audience targeting, lookalikes, retargeting, and — the part most people skip — systematic creative testing, which is where paid social is actually won.
LinkedIn gets dedicated attention for students targeting B2B roles or freelance work, since it remains the most direct channel for both.
What you will learn
- 1Platform strategy: choosing where to actually show up
- 2Content pillars and monthly content calendars
- 3Instagram growth, Reels strategy and creative formats
- 4Facebook Pages, Groups and community building
- 5LinkedIn for B2B lead generation and personal branding
- 6X (Twitter) and Pinterest marketing
- 7Meta Ads Manager: campaign, ad set and ad structure
- 8Audience targeting, lookalikes and retargeting
- 9Creative testing and iteration
- 10Social analytics and reporting
What you can do by the end
- Plan and publish a month of content that has a purpose
- Run and optimise Meta ad campaigns on live budget
- Grow an Instagram account with a repeatable Reels strategy
- Report social performance in numbers a client understands