Almost nobody publishes fees, and that is not an accident. A single number would be wrong for most enquirers, and it invites competitors to undercut it. But the silence leaves you unable to judge whether a quote is reasonable, so here is what the market actually looks like.
The realistic ranges
Across Navi Mumbai, for offline classroom training:
- Short module courses (SEO alone, Google Ads alone): ₹8,000 – ₹20,000
- Diploma / certification-focused programmes, 3–4 months: ₹25,000 – ₹45,000
- Full flagship programmes, 4–6 months with live projects: ₹40,000 – ₹75,000
- Franchise brands with national advertising: ₹70,000 – ₹1,50,000
Online-only courses run far cheaper — ₹3,000 to ₹15,000 — and have completion rates in the single digits. That is the trade, and it is a real one.
What actually moves the price
Batch size. The single biggest cost driver. A batch of 10 costs roughly three times per student what a batch of 40 does. If an institute is markedly cheaper than the rest, ask the batch size before you assume you have found a bargain.
Live ad spend. Running real Google and Meta campaigns costs money. An institute that gives you a real account with real budget is spending on your training; one that teaches only screenshots is not.
Who teaches. Practising marketers cost more than career trainers. Both have merit, but they are different products at different prices.
Placement support. Genuine placement work — resume sessions, mock interviews, employer relationships — is staff time. It is priced in whether or not it is itemised.
Four questions that expose a bad quote
- How many students in a batch? If the answer is vague, it is large.
- Will I run campaigns with real money, and whose money? "You will learn Google Ads" is not the same as "you will spend a budget."
- What exactly does placement assistance include? A good answer lists activities. A weak one repeats the phrase "100% placement".
- What happens after the course ends? Institutes that end the relationship at the certificate are cheaper to run. That should be reflected in what you pay.
On "100% placement guarantee"
Treat it as a warning sign, not a benefit. No training provider controls an employer's hiring decision. What is deliverable is assistance: portfolio review, resume preparation, interview practice, introductions. Anyone promising more than that is either redefining "placement" quietly — an unpaid internship counts, in some brochures — or they are simply not being straight with you.
EMI, discounts and pressure
Instalments are normal and reasonable. Aggressive discounting is not. A "today only" fee drop means the original number was inflated, and it tells you how the institute will treat you once you have paid. A fair institute will let you attend a free demo, think it over, and enrol next week at the same price.
What to do next
Shortlist three institutes. Attend a free demo at each — not a counselling call, an actual class. Ask the four questions above. Then compare, because the cheapest option and the most expensive option are rarely the right one.
MediaMitra quotes fees on a short call because the right figure depends on which modules you take and which batch you join. There is no obligation, and you can sit in on a class before any of it comes up.